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Printers usually warehouse quantities of paper for the
kinds of work they perform most often. This is so that they will have
paper on hand and be ready to print whenever a job comes in. How much
they
warehouse depends on paper prices and the tightness of the paper
market.
In any case, unless the job calls for something special,
it's almost always cheaper to use a printer's house stocks than to ask
the printer to order a specific paper. The printer's price markup on
orders for "custom" papers could range from 15 percent to 40 percent.
Customers sometimes elect to do the buying themselves,
but this calls for a printer's understanding not only of how a given
paper will perform, but how much of it will be needed to cover
production requirements and production contingencies such as waste and
spoilage.
Since relatively few buyers have this degree of
expertise, no one should place an order for paper without having
reviewed the specifications with the printer who is going to be called
upon to print it.
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