Foundations in Graphic Communications: New York City College Of Technology: Advertising Design & Graphic Arts
 
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Advertising Design & Graphic Arts: NYCCT

The Course At A Glance

Requirements

Grading

Requirements For The Course Project

 

Foundations in Graphic Communications (GRA1110)
An Online Resource Developed and Maintained By Patrick Henry
Patrick Henry     (p) 718.847.9430     (c) 917.647.0590     (e) PTHenry@Citytech.cuny.edu

This site serves as an online reference to the "Foundations in Graphic Communications" course that I teach for New York City College Of Technology. Your comments and suggestions are welcome!

Fall 2010: GRA1110.7302
Tuesdays, August 31—December 14
8:30 a.m.—11:00 a.m.
Room: G0208


SYNOPSIS & OBJECTIVES

Understanding print production for publishing—the processes, tools, and techniques behind the manufacture of books, magazines, and other printed matter—is not just for production specialists. Everyone who wants to succeed in publishing, advertising, graphic design, and related fields must be able to trace the sequence of events that turns raw copy and random images into the finished product that we see on newsstands, in bookstores, and in our mailboxes. This course will chart the print production workflow from planning through distribution. Although we will emphasize ink-on-paper processes, we also will examine alternatives to print and discuss its future as a communications medium. (Note: information about course requirements and grading can be accessed from the column on the left.)

READING & RESEARCH

The course text is Real World Print Production with Adobe Creative Suite Applications (Adobe Press/Peachpit Press, 2009). See the class session summaries for required readings. The course Web site also contains links to related documents for each class session. These documents also should be considered required reading for which you will be responsible in the final exam.

You are not required but are strongly encouraged to follow the links to the recommended reading list and to various online resources. An especially valuable reference is the collection of resources at graphicCOMMcentral, operated by the Graphic Arts Education and Research Foundation (GAERF),



LECTURE DOCUMENTS


Class Calendar

Session 1: Introduction & Overview

Session 2: The Scope of Graphic Communications

Session 3: Elements of Prespress (I)

Session 4: Elements of Prepress (II)

Session 5: Elements of Prepress (III)

Session 6: Conventional Printing Processes (I)

Session 7: Conventional Printing Processes (II)

Session 8: Digital Printing (I)
MIDTERM EXAM

Session 9: Digital Printing (II)

Session 10: Postpress

Session 11: Paper, Inks, Coatings

Session 12: Alternatives To Traditional Print I
COURSE PROJECT DUE

Session 13: Alternatives to Digital Print II

Session 14: COURSE WRAPUP AND FINAL EXAM REVIEW

Session 15: FINAL EXAM